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Dear Udi’s: We Deserve Better

Dear Udi’s: We Deserve Better

Dude note: I’ll be sprinkling pics of Udi’s bread throughout this post. All pictures were taken directly from Udi’s Facebook page in the past 30 days. Keep reading past each pic.

If it seems I’ve been laying it a bit heavy on Udi’s lately, well…I’m not gonna argue. And I know some of my fellow celiacs kinda wish I would leave them alone. But honestly, all I’m trying to do is help them, which in turn will help us.

Why am I giving them a hard time? 3 reasons.

1) They DOMINATE the gluten-free market, making it more difficult for the smaller brands to get seen.

2) Because of reason 1 (see above in case you’ve forgotten already), I think they have a responsibility to the gluten-free community.

3) Because of reason 2 (see above in case…oh never mind), I think they are failing in that responsibility. Big time. And we deserve better. Much, much better.

udi's bread

But this is not an Udi’s bashing post. I don’t need you to take action. Unless by action, you mean stop buying their products until they get their sh*t together, than I’m all for it.

Let me take this back a few years; April 15, 2013 to be exact. I wrote a post about the holes in Udi’s bread. The good folks at Udi’s were kind enough to respond when I asked “What are you doing to ensure that none of your future loaves of bread will have these holes?” Here is what they said:

“We have invested in new equipment and have moved to 100% inspection of our loaves. We have also employed stricter ingredient specifications that will avoid excessive holing. The result of these changes should be showing up on shelves now! Do keep in mind that our products can be kept frozen for 6 months so it may take a little while for all loaves to rotate out of circulation.”

Cool. Aware of the problem. Taking care of it. Problem solved.

Or so we thought.

udi's breadudi's bread

I mean, correct me if I’m wrong…but I don’t think this is supposed to happen (unless it’s a Halloween mask).

udi's bread

And even after seeing a few of these new pictures, I still wasn’t going to do an Udi’s post.

But then, fate intervened. I had dinner at a friend’s house last weekend and they made burgers. She got me the only rolls that were available at the store. Yep…Udi’s.

I went in with high hopes. It didn’t take long for those hopes to completely fall to pieces…literally.

udi's bread

You can see on the left they were cracking right out of the bag. After a few bites, it turned into the picture on the right. On the bright side, they tasted like absolute crap.

So I decided to do a post about them. But before I got around to it, I got a message on Facebook from a fellow celiac begging me to leave Udi’s alone. Not because they loved Udi’s or because it’s not lame that so much of their bread has craters in it. But because it’s pretty much the only brand available to her and she does not want them to go out of business.

Now…as much as I’d like to think Udi’s gives two craps what I have to say, they are run by Boulder Brands, a huge and quite profitable company. Me? I’m just a wee blogger.

But STILL, something just wasn’t sitting right with me. I didn’t like the fact that two years later, the problem is worse than ever. And I didn’t like the fact that they simply kept giving the same canned response to anyone who complained on Facebook.

“I am so sorry to see that your loaf had holes in it – definitely not the quality we expect from our products. Please send my coworker a note at the following link and she’ll follow-up with you and provide you with a replacement coupon.”

Every response. The exact same. (And what’s with the “coworker”?)

udi's bread

So I decided to go ahead with the post.

But FIRST, I wanted to give Udi’s a heads up that I’d be blogging about their church bread (holey…get it??). So I called Boulder Brands on Tuesday and spoke to customer relations. She listened and said she would have their marketing department call me same day. Crickets. 24 hours went by.

So I sent them a DM on Twitter, repeating that I’d like to get their side before my post so it’s not like a Michael Moore documentary and both sides are actually presented. Finally, someone called me an hour ago.

udi's bread

They wanted to discuss the issue with me…so they offered to fly me out to Denver asap, get a behind the scenes look and shoot a video. Seriously. But then I got flashbacks to my Cheerios trip and since I still wake up screaming in the middle of the night, I kindly declined the invite.

I said “Look…I’m writing a post tomorrow. Send me an email explaining 1) why this is still happening after all this time; and 2) how can not only the machines produce such holes, but how does bread like this possibly get through quality control. That’s all I would like to know.”

udi's bread

Then she asked me what quality control was. Just kidding. She said she would have an email sent shortly.

So now…I am going to take a break while I await their email.

Here…look at some pretty pictures while we wait.

udi's breadudi's breadudi's bread

Hey. How I’ve missed you. Just heard back from the VP/GM of Udi’s (fyi…I’m the CEO, CMO, CTO and CFO of this blog) and here is their official statement.

“We realize that holes have been an ongoing issue for gluten free breads for quite some time, and we understand your frustration. We’ve tried a variety of methods to reduce holes over the past couple of years, including tweaking our formulation, without success. Through extensive research, investment, and a lot of persistence, we’ve identified and recently installed state-of-the-art technology in our production facility to inspect every loaf of bread so that we can pull any loaves with holes. We are still working on getting it up to speed, but we are optimistic about consistently delivering solid loaves to our consumers in the very near future.”

So there you have it. They are working on it. Very similar to how they were two years ago. Take it for what it is. I’m sure they want the problem fixed as much as you do.

udi's breadudi's bread

But until then…we deserve better. So I ask you to support some of the smaller companies; companies that put their heart and soul (and money) into making the best damn gluten-free products as possible.

I’m talking about companies like Jennifer’s Way. Like the one and only GF Jules. Like Canyon Bakehouse. Like Jakes Gluten Free Market.

These are good people who make great products and they deserve our business. And as a bonus, I have coupons to all of their products right here.

As always…thanks for listening. That goes for you too Udi’s. I seriously hope you straighten things out sooner than later.

In the meantime…we want something else! Tell ‘em Hawkeye.

Click Here For Original Source Of The Article

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Just how important is a mattress to a good night’s sleep?

Just how important is a mattress to a good night’s sleep?

Tomorrow Sleep hybrid Mattress

It's that time of year again, the weather is getting cooler, the days are growing shorter, the leaves are falling and the fireplace is going strong. That means it's time to stay in and get cozy. I love nothing more than sleep and cuddle time, but I have a confession to make, I'm not great at relaxing and not a good sleeper. I've never been someone whose head just hits the pillow and bam, I'm out.

tomorrow sleep hybrid mattress and memory foam pillowNo, that would be my husband (so jealous). I lay there for awhile thinking. Sometimes I'm planning, thinking about what needs to get done, sometimes I'm replaying a conversation, sometimes I'm thinking about work, or stressing about a problem. You name it. And sometimes, I'm just uncomfortable, tossing and turning, trying to find just the right position.

I'm also a particular sleeper, I have to have a box fan on high and I wear an eyemask from Brookstone that I can't sleep without. I know this makes me sound high maintenance (not going to deny it!) but nobody likes me when I'm tired and cranky. And don't even get me started on snoring. Thank god my husband isn't a snorer, we would have never worked out ;-)

I know how important sleep is, I stress it all the time. Sleep is your time to rejuvenate and repair. Chronically not sleeping enough will lead to weight gain, and many health issues including a higher risk of heart disease and stroke. Sleep isn't something to skimp on.

To help me sleep better and wake up more refreshed, instead of hitting my alarm 3 times, (so not a morning person, see above) my husband and I have been thinking about getting a new mattress for awhile. We've looked around and the cost always seemed so prohibitive. We also weren't sure which to get, there are so many options. I've had the same mattress since before college, and it was my parents before that, so fancy mattresses were not something we knew anything about.

That is, until Tomorrow Sleep contacted me. WOW. They sent me a king size hybrid mattress, medium firm, with organic cotton sheets and memory foam pillows. I'm obsessed. I get into bed every night and just sigh, "OMG this is so comfortable". I don't know how I've gone so long without a mattress like this.

And, it inspired us to redo our room. We not only got a new (king size vs queen) mattress but a new bed and headboard, a new rug and new comforter set (organic cotton and fair trade from West Elm). Our room is seriously nice now. I call this our cloud bed, the mattress, comforter, and pillows are like falling into a cloud. Tomorrow Sleep hybrid Mattress

Tomorrow Sleep Mattress: What You Should Know

What is a hybrid mattress?

According to "hybrid mattresses combine two or more support systems, usually memory foam layers along with an innerspring system. Hybrid mattresses are a great way to experience the pressure relieving benefits of memory foam while retaining the classic feel of an innerspring mattress. Hybrid mattresses combine an innerspring system with memory foam (or latex) to deliver the benefits of both technologies. Hybrids allow sleepers to enjoy the perfect blend of sturdy support and contouring comfort."

Tomorrow Sleep's mattresses are American made (love that) and constructed by craftsman right in Charlotte, NC.

Tomorrow Sleep Holistic Sleep System

What I love so much about what Tomorrow Sleep offers, is that it's not just about their Tomorrow Sleep Mattress, it's about so much more. As you read above, sleeping is not easy for everyone, so they've taken into account many things that contribute to a better night's sleep. They offer:

  1. A Hybrid Mattress (got it, love it!)
  2. Memory Foam Pillows (got them, so comfy!)
  3. Plush (hypoallergenic) Pillows
  4. A Sleep Tracker Monitor (high-tech sleep support!)
  5. 500 Thread Count Sheet Set (got them, soooo soft!)
  6. Comforter
  7. Mattress Protector
  8. Drapes (want these!)

10 Tips to Help you Sleep Better

In addition to the wonderful things Tomorrow Sleep offers to help you sleep, I've found a few behaviors that really help me personally:

  • Turn off all your devices and TV at least a half hour before you go to sleep.
  • Do not, I repeat, do not check your email before sleep.
  • Journal your thoughts from the day, get it out so your mind doesn't keep you awake.
  • Focus on gratitude, either write down, or say 3 things you are grateful for right now - it puts things into perspective and lowers your stress levels so you can fall asleep easier.
  • Don't drink anything 1.5 hours before bed to avoid waking up in the middle of the night to use the bathroom.
  • Practice legs up the wall for 10 minutes (it's so relaxing and probably the single best yoga pose for you).
  • Pick a mantra to focus on, inhaling one thing, exhaling another - for example, inhale "I am relaxed", exhale "everything is as it should be".
  • Have an orgasm (or several), nothing else leaves you feeling quite so satisfied and relaxed.
  • If you're in a relationship, avoid waiting until you get into bed to start problem solving major life events, save that conversation for when you are rested.
  • Don't consume caffeinated beverages after 1pm (depending on how sensitive you are, you may want to cut out the caffeine or stop after your morning cup).
  • Bonus Tip: I've learned a mattress makes a BIG difference, so invest in a good one.

My Overall Review of Tomorrow Sleep's Hybrid MattressTomorrow Sleep Hybrid Mattress

Pros: This bed is heavenly. It's so comfortable and just the right balance of soft and firm. It's comfortable and supportive. I love the memory foam pillows and the sheets are so soft, they are the nicest I've ever owned, and keep me nice and cool. I've been waking up aches and pains free, and actually feeling rested. When one of us moves, the other doesn't get woken up because we don't feel it. It's awesome. Falling asleep has also gotten easier, and my husband loves the bed too. The first time he got in, he had the biggest smile on his face. We feel spoiled.

Cons: I've found myself kicking off the covers in the middle of the night. It could just be the duvet itself, we have had a heat wave in New York the last few weeks. I think we are going to purchase Tomorrow Sleep's mattress protector to keep our mattress nice and also because of its cooling technology. The memory foam pillow is awesome (see pic of Przemek above), but maybe a little bit high if you are a stomach sleeper (like me). I adjusted in about a week though. I have no cons for the sheets, they are perfect, 500 thread-count doesn't stink.

Special Offer to my Readers from Tomorrow Sleep

If you are looking for a mattress, I have $100 savings to offer my readers on any Tomorrow Sleep purchase over $500. The best part? The mattresses ship for free and there's a 100 day trial so you can make sure you choose the best mattress for you.

To take advantage of this offer, use the code: FOODIE100.

Offer expires 12.31.17.

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